{"id":2089,"date":"2024-02-16T18:15:00","date_gmt":"2024-02-16T18:15:00","guid":{"rendered":"https:\/\/ultimez.com\/blog\/?p=2089"},"modified":"2026-07-13T05:32:36","modified_gmt":"2026-07-13T05:32:36","slug":"google-has-rolled-amp-stories-for-the-mobile-web","status":"publish","type":"post","link":"https:\/\/ultimez.com\/blog\/updates\/google-has-rolled-amp-stories-for-the-mobile-web\/","title":{"rendered":"Google has Rolled \u201cAMP Stories\u201d for the Mobile Web"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">According to the latest Google Report, the leading search giant has rolled out a new storytelling feature as <strong>\u201cAMP Stories\u201d<\/strong> for publishers. The feature will work on both device; mobile as well as Desktop.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This new format will facilitate content publishers to deliver news or information with visually rich and tap-through stories citing mobile focus setup.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, the story feature is not new to the online audience, initially Yahoo ran News Digest and the process is then followed by photo-sharing app, Instagram, and Snapchat. Also, momentum continues with facebook&#8217;s launch of story updates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">So, how it looks like?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When you attempt a search for something; for instance, here I am searching \u201csearch engine land\u201d and Google will&nbsp;return the result of top stories of the respective websites.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Desktop View of AMP Stories<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">Mobile view of AMP Stories<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Google AMP Stories to engross reader\u2019s attention <\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Humans are visual which is why Google\u2019s AMP stories are built. Indeed, the <a href=\"https:\/\/developers.googleblog.com\/2018\/02\/amp-stories-bringing-visual.html\" rel=\"nofollow\">statement reads<\/a>, people browse a lot of articles on mobile but end up reading in deep. The visual information presenting as AMP stories will certainly help publishers to engage readers with their next articles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The early experiment on the story-focused format in AMP by Google and a group of publishers was a welcome move to offer creative and visually rich ways of storytelling explicitly for mobile.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to the latest Google Report, the leading search giant has rolled out a new storytelling feature as \u201cAMP Stories\u201d for publishers. The feature will work on both device; mobile as well as Desktop. This new format will facilitate content publishers to deliver news or information with visually rich and tap-through stories citing mobile focus [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1465],"tags":[75],"class_list":["post-2089","post","type-post","status-publish","format-standard","hentry","category-updates","tag-google-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google has Rolled \u201cAMP Stories\u201d for the Mobile Web<\/title>\n<meta name=\"description\" content=\"Google, search giant has rolled out a new storytelling features \u201cAMP Stories\u201d for publishers. It works on mobile as well as Desktop.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ultimez.com\/blog\/updates\/google-has-rolled-amp-stories-for-the-mobile-web\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google has Rolled \u201cAMP Stories\u201d for the Mobile Web\" \/>\n<meta property=\"og:description\" content=\"Google, search giant has rolled out a new storytelling features \u201cAMP Stories\u201d for publishers. It works on mobile as well as Desktop.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ultimez.com\/blog\/updates\/google-has-rolled-amp-stories-for-the-mobile-web\/\" \/>\n<meta property=\"og:site_name\" content=\"Trending News &amp; Updates for Digital Marketing &amp; Branding\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ULTIMEZTECH\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-16T18:15:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-13T05:32:36+00:00\" \/>\n<meta name=\"author\" content=\"Tabassum M\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Tabassumnaiz\" \/>\n<meta name=\"twitter:site\" content=\"@Ultimez\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tabassum M\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/updates\\\/google-has-rolled-amp-stories-for-the-mobile-web\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/updates\\\/google-has-rolled-amp-stories-for-the-mobile-web\\\/\"},\"author\":{\"name\":\"Tabassum M\",\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/#\\\/schema\\\/person\\\/62be65ec8ba12651bb33b8178ee0de69\"},\"headline\":\"Google has Rolled \u201cAMP Stories\u201d for the Mobile Web\",\"datePublished\":\"2024-02-16T18:15:00+00:00\",\"dateModified\":\"2026-07-13T05:32:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/updates\\\/google-has-rolled-amp-stories-for-the-mobile-web\\\/\"},\"wordCount\":236,\"publisher\":{\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/#organization\"},\"keywords\":[\"google updates\"],\"articleSection\":[\"Updates\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/updates\\\/google-has-rolled-amp-stories-for-the-mobile-web\\\/\",\"url\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/updates\\\/google-has-rolled-amp-stories-for-the-mobile-web\\\/\",\"name\":\"Google has Rolled \u201cAMP Stories\u201d for the Mobile Web\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ultimez.com\\\/blog\\\/#website\"},\"datePublished\":\"2024-02-16T18:15:00+00:00\",\"dateModified\":\"2026-07-13T05:32:36+00:00\",\"description\":\"Google, search giant has rolled out a new storytelling features \u201cAMP Stories\u201d for publishers. 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